“ECOLOGY OF THE LANGUAGE” IN THE CONCEPTUAL CONCEPT OF THE WORLD OF UKRAINIANS AND IN THE CULTURE OF SPECIALISTS

Abstract

The article is devoted to the review of the actual linguistic issue of “language ecology” depending on the conceptual and linguistic concept of the world. The sociolinguistic character of the language ecology is investigated. The relationshi p between the word and the world is analyzed, the interdependence between the language and the members of social groups is traced. The use of some linguistic code in various social situations and circumstances: conflicts, gender systems; in state institutions, institutions, situations is explored in the article. The form of speech activity aimed at the ecological renewal of speech in various spheres: communication, professional and individual, in politics and state-building is analyzed. The emphasis is placed on systematicity, structu re, hierarchy and openness in linguistics. The term “ecolinguistics” is investigated, and the ecolinguistic field of interest is outlined. It is determined that ecolinguistics studies the causes of conflicts and the ways of overcoming them. Ithas been found out that in the speech activity of each person the language, speech and the paralanguage are important, as well. The impact of proverbs on the structu re of speech is evaluated and the manifestations of the paralanguage in speech are discovered, as well as intonation, marker words, etc. that affect the ecology of the language and develop speech in a positive direction. The pictu re of images formed by the ecology of the language is identified and their impacts on the linguistic pictu re of the world are summarized.